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Benefits of People Counting Technology in Retail
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Kelley Henderson

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Tom Stephens

We hired ArcEye for our virtual guard service needs. They are very good at responding to any situation that has ever arisen. Their employees are very customer service oriented and they have the latest in technology for protecting your home or business.

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John Boughter

Had some upgrades made to my virtual guard system. As always with ArcEye, great, fast customer service. The technician who installed the system was friendly but all business - got it done pretty fast, then patiently explained the features and helped me set up the app for remote control of the system. Would highly recommend ArcEye Property Defense to anyone who needs a commercial proactive video monitoring service.

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Marry Allen

I have relied on ArcEye for my security needs for years now. I have yet to meet an employee who was anything but friendly, respectful and competent. That’s rare these days! I have property security protection, along with cameras now. I couldn’t be more pleased.

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Dannie Lorentz

We have been extremely pleased with the service we have received from ArcEye Proeprty Defense. The timely manner in which they address our concerns Is remarkable. We can say only good things about this company.

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Robert McNair II

ArcEye is without question the BEST proactive video monitoring company around. They are locally owned, have the latest technology available,  and their customer service is second to none! I trust them to protect my family more than any other service!

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Joe Micheletti

ArcEye Property Defense has been exceptional for the years we have been a customer. They are just super people to work with and always explain everything in layman terms.  They are Johnny on the spot with any problems. To bad more companies should replicate the way they operate with there customer base. They certainly have my business.

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J

Josh Scobey

ArcEye is the best! Always there to assist and they go out of their way to to make sure you are happy and satisfied with their service. Everyone is knowledgeable and professional from the installers to the office professionals. Top notch people and a top notch company.

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Candace Todd

I love ArcEye! It is important to me to choose a local company to protect my business, and I found the best in ArcEye. I have been with them for years, and every single person I have interacted with have been very friendly, helpful, and knowledgeable! Seriously, they are the nicest people ever! I 100% recommend them!

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Kerry Palmertree

Owned an older ArcEye system that needed to be updated and moved to a new location. From the POS to installation everything went VERY well. The technician Austin went over and above to the system was moved to our newly needed location. He was maliciously clean in his work and was very patient with our questions. I highly recommend ArcEye Property Defense.

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Benefits of People Counting Technology in Retail

In the world of retail, one of the most important metrics is foot traffic. If you want to know if your business is doing well, then it’s important to know how many people are walking through your doors. Information like the number of people in a store, what they’re purchasing, and how long they stay can all have a significant impact on the success of your business. While proactive video monitoring is best known for its use of virtual guards and property defense, this technology can also improve marketing efforts and sales revenue. By using video analytics software, you can gather data about the movement patterns of your customers and use it to make better decisions about staffing levels and other aspects of running your business. Read below for a few examples of how this technology can be used by retail business owners and managers.

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12 Dec, 2022

Analyze Traffic

People counting technology uses cameras to analyze the number of people in a store. This information can determine peak times of day, or even just general foot traffic patterns throughout the week. For example, if you notice that your store is busy on Thursday evenings but not during other parts of the week, this could indicate that you need to offer special promotions or discounts on Thursdays.

Evaluate Conversion Rates

A lot of businesses can use video monitoring to analyze their conversion rates. The conversion rate is the percentage of people who visit your business and make a purchase. It’s typically expressed as a number: for example, if 100 people visit your store and 30 of them make a purchase, then your conversion rate is 30%. The higher the conversion rate, the more effective your business is at getting customers to buy things. A lower rate could mean that there aren’t enough salespeople working at the counter, or maybe there’s something wrong with the way products are displayed. Video monitoring can help identify these issues so that you can fix them and enjoy increased profits.

Assess the Results of Marketing Campaigns

The technology can measure the rate of customer traffic, which can be compared against specific marketing campaigns to see if they’re impacting the number of customers entering the store, or if they’re demonstrating a higher rate of repeat customers. This data can help retailers determine whether a particular marketing campaign is working, and what changes need to be made in order for it to be more effective.

Are You Ready to Invest in Proactive Video Monitoring?

An advanced, intelligent video monitoring system can offer a more objective way to assess the amount of traffic in your brick-and-mortar retail store or office space. If you are interested in implementing proactive monitoring in your business, then get there’s no need to wait. Get the help you need today by calling the specialists at ArcEye Property Defense. Whether you want to use data collection and traffic analysis, or you need virtual guards to reduce crime and shoplifting, our team can help find a solution that meets your needs.

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mark_image google_image
K

Kelley Henderson

mark_image
mark_image google_image
T

Tom Stephens

We hired ArcEye for our virtual guard service needs. They are very good at responding to any situation that has ever arisen. Their employees are very customer service oriented and they have the latest in technology for protecting your home or business.

mark_image
mark_image google_image
J

John Boughter

Had some upgrades made to my virtual guard system. As always with ArcEye, great, fast customer service. The technician who installed the system was friendly but all business - got it done pretty fast, then patiently explained the features and helped me set up the app for remote control of the system. Would highly recommend ArcEye Property Defense to anyone who needs a commercial proactive video monitoring service.

mark_image
mark_image google_image
M

Marry Allen

I have relied on ArcEye for my security needs for years now. I have yet to meet an employee who was anything but friendly, respectful and competent. That’s rare these days! I have property security protection, along with cameras now. I couldn’t be more pleased.

mark_image
mark_image google_image
D

Dannie Lorentz

We have been extremely pleased with the service we have received from ArcEye Proeprty Defense. The timely manner in which they address our concerns Is remarkable. We can say only good things about this company.

mark_image
mark_image google_image
R

Robert McNair II

ArcEye is without question the BEST proactive video monitoring company around. They are locally owned, have the latest technology available,  and their customer service is second to none! I trust them to protect my family more than any other service!

mark_image
mark_image google_image
J

Joe Micheletti

ArcEye Property Defense has been exceptional for the years we have been a customer. They are just super people to work with and always explain everything in layman terms.  They are Johnny on the spot with any problems. To bad more companies should replicate the way they operate with there customer base. They certainly have my business.

mark_image
mark_image google_image
J

Josh Scobey

ArcEye is the best! Always there to assist and they go out of their way to to make sure you are happy and satisfied with their service. Everyone is knowledgeable and professional from the installers to the office professionals. Top notch people and a top notch company.

mark_image
mark_image google_image
C

Candace Todd

I love ArcEye! It is important to me to choose a local company to protect my business, and I found the best in ArcEye. I have been with them for years, and every single person I have interacted with have been very friendly, helpful, and knowledgeable! Seriously, they are the nicest people ever! I 100% recommend them!

mark_image
mark_image google_image
K

Kerry Palmertree

Owned an older ArcEye system that needed to be updated and moved to a new location. From the POS to installation everything went VERY well. The technician Austin went over and above to the system was moved to our newly needed location. He was maliciously clean in his work and was very patient with our questions. I highly recommend ArcEye Property Defense.

mark_image